Ad Platforms

There are different advertising platforms on the internet that offer different advertising methods based on a different cost structure.
Different kinds of advertising platforms support different kinds of businesses. Choosing an online advertising platform that
could serve your business will is very important. Below are the top advertising platforms;

Bing/Yahoo Advertising

After Google, Bing and Yahoo are the most important players. Yahoo and Bing are also old search engines from Yahoo! Inc. and Microsoft Corporations respectively. Although Google is the market leader, Bing and Yahoo have also got the potential for businesses. These platforms are different than Google, and it takes a different strategy to succeed on Bing and Yahoo.

Mobile Advertising

In 2015 mobile internet users surpassed desktop internet users. Mean to say, more people using the internet on mobile devices than on desktop devices. AdMob of Google is one of the largest mobile advertising platforms in the world. There are more mobile application ads networks that can help your business sell more.

Content Marketing

In the world of internet marketing, content happens to be the king. Written articles, videos, graphics drive volumes of traffic to websites. The quality of content is the key driving force behind the success of the content. Some people prefer written stuff over videos; while others like to read written material.

Mobile App Advertising

Smartphones are very famous around the world. High-end smartphones have become a status symbol these days. All over the world, mobile applications are now used by all smartphone users. Smartphone applications such as Instagram can help businesses target the audience of their choice. Consult with our social media experts today to promote your business on mobile applications.

Native Advertising

Native advertising is another famous way to promote your products and service. In native advertising, the author follows the rules and formats of a particular media website to promote a product or service. In fact, it is a paid media that follows the natural form and function of the user experience in which it is placed. Many top media companies such as Facebook, Instagram, Pinterest, New York Times, Twitter, Forbes, Wall Street Journal, Tumblr, etc., monetize their feed with native adverting.

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